Redeye's Rethink Sessions aim to help photographers and artists navigate and adapt to the COVID-19 crisis; to reprioritise, and find new ideas and income during the pandemic and beyond. 

Business Models: Can they help us in times of dramatic change?

Have your normal channels of work and sources of income dried up? Clients and galleries closed, festivals cancelled, commissions abandoned? That's the story for many of us. The solution is to find a way to adapt your business model - the kind of work you do, how it's paid for, your clients and audience. But where to start?

Company of Mind will lead this session to provide some practical advice on how you do that.

  • In this brief introduction we'll cover one way of modelling a business, and think how it is affected by the currently shifting sands, which alter the landscape and require creative responses.
  • Time permitting, we'll have a look at what we can 'do' in the light of that thinking to respond and move forward.

Company of Mind - Adrian West and Sophie Brown - specialises in creative collaboration, organisation and strategy. They would like to help you with any queries you might have about working through the pandemic and beyond. Please send in your questions ahead of time by email to, and make sure you reference which event your question is aimed at. There will also be the opportunity to ask questions as they arise during the event.


Adrian West co-founded the shared virtual reality research group at The University of Manchester, where he lectured computer science. He led European and UK contributions in psychology and computer science, and was an expert project reviewer in technology for the European Commission. Adrian ran a team of engineers at a U.S. venture capital funded research spin-off company sold to IBM in 2008. He was Research Director of The Edward de Bono Foundation uk, which specialises in thinking as a skill, and he has inspired over 200 cross-discipline innovation teams in academia and industry. His research interest in perception and thinking led to co-founding Company of Mind, which facilitates thinking for corporations, government bodies, and universities.

Adrian is joined by Sophie Brown, co-founder of Company of Mind, who held the position of Creative Director at the Edward de Bono Foundation. Sophie studied Fine Art at Edinburgh, before moving to larger canvases of Landscape Architecture designing environments and running construction contracts for Manchester Airport and across the North West. She co-designs programmes and develops graphics for the Canvas of the Mind in the thinking and facilitation arena; and Business Canvases as contributing co-author of "Business Model You", (ranked #1 in business start up books by The Independent) and “Business Models for Teams” 2017.


Who is it for?

This event is free and open to all. It will be of particular use to freelancers and those with mixed careers aiming to work through the pandemic.


Tuesday 14th April from 6:30 - 7:30pm.


Online! Booking will close on Tuesday 14th April at 2pm and we will then be in touch with everyone who has registered with the meeting code and password. You will need an internet connection and a computer, smartphone or tablet.


Please register for free by 2pm on Tuesday 14th April to receive your invitation to the meeting.
Please note - after you have registered, if you don’t receive the link by 3pm, please check your email spam folder. If you still can’t find it, you can phone 0845 456 0260 up until 6pm. Leave a message with your email address.

Redeye, Chittenden Horley, Hyde Park House Business Centre, Cartwright Street, Hyde, SK14 4EH, UK
© 2010–2024 Redeye The Photography Network